About The Meta Element The meta element is an element used in HTML and XHTML documents for a variety of functions that are related to the document, but are not displayed within a browser... Learn More Why CSS Is Good For Google Cascading Style Sheets (CSS) are used to separate the stylistic elements of a page such as layout, colour and fonts from the content of the page such as paragraphs and images... Learn More

Internet Two major advertising groups allied themselves with performance-dependent marketing providers in stepping up the drive against *internet fraud*. The group aims to come up with guidelines and regulations in an attempt to define "click" measurements and set barriers against online advertising frauds. These allied groups are the Interactive Advertising Bureau or IAB and the Media Rating Council or MRC. Major internet companies like Yahoo!, Google, Microsoft, LookSmart, and Ask.com have joined the alliance. The alliance is working under the name Click Measurement Working Group. In addition to the major internet companies, invitations and proposals have also been sent to every IAB member. Business - List of business/finance/loan/mortgage resources more 1 2 3 4 5 Computers - List of computer hardware/software/peripheral resources more 1 2 3 4 5 Internet - List of webhosting/webdesign/internet marketing resources more 1 2 3 4 5 Software - List of software resources more 1 2 3 4 5 Web Design - List of web design/development resources more 1 2 3 4 5 Web Hosting - List of web hosting resources more 1 2 3 4 5 Web Promotion - List of search engine optimization/internet marketing resources more 1 2 3 4 5 Web Resources - List of other web resources more 1 2 3 4 5 Recreation - List of travel/hotel/cruise resources more 1 2 3 4 5 Casino - List of online gambling/poker/blackjack/roulette resources more 1 2 3 4 5 Health - List of online pharmacy/hospital/health resources more 1 2 3 4 5 Shopping - List of online shopping/gift resources more 1 2 3 4 5 Miscellaneous - List of all other resources not stated above more 1 2 3 4 5 The primary goal of the alliance is to establish an industry-standard "click" definition. This is very crucial since the payments for the host website are based on these "clicks." The host sites and the advertising sites are set to lose much money without standard "click" definition. Currently, advertising sites pay host sites based on the frequency of "clicks," even if these did not generate consumer traffic. Consequently, there are advertising sites that refuse to pay the host sites on grounds that the traffic from the host did not generate sales. The alliance is trying to set a definition that will apply in all aspects of internet marketing. Ad networks, host sites, search engines, and ad servers are also covered by the definition.

© Copyright 2006 GreatSiteBuilding.com All Rights Reserved.