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About The Meta Element
The meta element is an element used in HTML and XHTML documents for a variety of functions that are related to the document, but are not displayed within a browser...
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Why CSS Is Good For Google
Cascading Style Sheets (CSS) are used to separate the stylistic elements of a page such as layout, colour and fonts from the content of the page such as paragraphs and images...
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Web Promotion
Google's Patent Application contains a lot to read and reading it may take some time, but if you own any type of website, this is all information you need to know. It also brings some interesting points up. While I go over some of the important points, know that no one knows which of these factors is given more weight than the others.
Google will be tracking the number of times a document is selected from the search engine results. This is a great idea. It means you now have to write the titles of your pages to grab the searcher's attention. And since the search terms are highlighted in the results, maybe placing them at the beginning of sentences in your page may make then stand out due to capitalization. But I also see a way that this can be spammed by a network of "search and click" spammers.
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