We always think of advertising as being expensive, something we can't afford when we are just starting out. But did you know there are several ways to promote your web site that cost nothing at all? Yes, you read that right. Nothing! Did you know that link partners bring in more traffic than search engines do? Use the search engines to search for popular sites that sell a similar product or service and place a link to them on your site. Then e-mail the webmaster and ask politely if they will link to yours. Then submit your site to quality online directories. Many of these are completely free. They may take time, but they will list your site for nothing.

Forums are a fantastic way to advertise your site for nothing. Why? Because the people who go there are interested in the very thing that you are selling. First, go to a search engine and type in your topic plus forums. So if you have a wine -making site, type in "wine-making forums". Choose the forums that have the highest ranking and the most posts and register with them. Find out what questions people are asking and what problems they have. Make sure your site provides answers to these questions and problems!

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